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What We Do
Our Google Shopping campaign optimization service focuses on improving the ROI of your shopping campaigns by using intelligent item ID bidding and thoughtful data analysis.
Formerly known as Google Product Listing Ads (PLA’s), the Google Shopping campaigns are the best way to expose your physical and digital products to customers who are actively searching for them. Google Shopping ads are the most effective and profitable form of ecommerce advertising, with clicks on Google Shopping ads increasing 170% year over year.
We listen to as much about your business as possible, including your target audience, profit margins, and average value of your customers.
We acknowledge that your competition is likely making the same efforts in their businesses as anyone else would. With that respect, we analyze the advertising footprint of your competitors campaigns and formulate plans around that information.
The most valuable part of discovery to us is your historical account data. Wee will inventory a vast amount of data to find any valuable trend to help guide your future strategy. Running an ad campaign without a deep understanding of historical analytics is not the correct way to approach a new campaign.
We research and analyze everything to formulate an effective PPC strategy tailored to your business. We construct campaigns that maximize profitability, return on ad spend, and are prepared to scale to larger budgets and returns.
As new data approaches, we make changes and apply new strategies if necessary. We bring proactive research as we apply conversion rate optimization (CRO) to your campaigns. Every client that approaches us for Google Ads management can see terrific improvement in their return on ad spend (ROAS) if their accounts has been optimized correctly.
100% PPC Management
Search, Display, Shopping, and Remarketing. We have the experience and taken the time to create a full cycle marketing experience that keeps all eyes on your brand.
Full In House Team
Our 100% in-house team of Google Ads management / PPC experts bring hundreds of thousands of dollars of paid campaign and decades of web design experience to your campaign development and optimization. While automation is useful for adding nuance to your strategy, there’s nothing that replaces the thought and analysis real people bring to the very real money you’re spending on digital ads every day.